Cool Rain Tees Save Trees
Remember the Baby T's craze of 1994?
Back then, it didn’t matter where your tiny tee came from as long as it made your boobs look like Jenny McCarthy’s and advertised the trendiest brand.
But like the rest of us, tee shirts have evolved into more interesting, educated beings with supply chain resumes and professional bios that match our conscientious values.
A little Rain Tee goes a long way…
Made from 100 percent organic cotton, Rain Tees for women and children feature designs created by young kids living in villages throughout the endangered rain forests. Founder Beth Doane started the company in 2007 as a natural extension to her grade-school self.
“When I was eight years old, I convinced my entire class to give me their lunch money to save the Amazon rainforest. While this only got me to the principal’s office, my passion to inspire people to create change has never faded.”
Beth started Rain Tees as a reaction to fashion’s toxic impact on the environment and as a way to enlist, educate and contribute to the preservation of the rainforests of the Brazilian Amazon. “We donate school supplies to the children and ask them to illustrate what they see happening in their world every day. Each Rain Tee features their thoughts, illustrations and names."
For every item sold, a child involved in the nonprofit Kids Saving the Rain Forest receives a plantable tree to replace one that has been destroyed. Rain Tees also sponsors the education of their “designers” and creates ethical manufacturing jobs for the people of the Amazon.
Bitchworthy: Beth’s parent company, Andira, offers design, distribution and marketing consultation to companies looking to launch products as eco-consciously as possible. Every collection Andira designs, imports or helps to produce is made using fair labor practices and contains no animal parts or products.
Thatta girl.
Rain Tees are available online at RainTees.com.
Julie Foreman Hayes, SELF Feature Editor
Julie is the co-author of Green My Parents, a sustainability manual for kids, a team member for green business giant Opportunity Green and a writer and marketing consultant for all things healthy, wealthy and sustainable at Funnygreen.com. She is a Los Angeles native and is working daily on becoming a better vegetarian.